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EchoMark introduces new watermarking solution to enhance security of private communications and detect insider threats

EchoMark introduces new watermarking solution to enhance security of private communications and detect insider threats

EchoMark, a startup specializing in information protection software-as-a-service, has recently announced the public release of its AI-driven solution designed to secure private communications. The software incorporates forensic watermarking into emails and documents, allowing organizations to pinpoint potential insider threats. This release comes at a time when insider security risks continue to pose significant challenges for businesses in various industries.

According to EchoMark, their enterprise-grade solution can be implemented without causing any disruption to content, requiring end-user training, or manual inputs. In a press release, the company highlighted that their software seamlessly integrates with major email systems, operating discreetly in the background by injecting personalized forensic watermarking into emails and PDFs.

The AI-powered watermarking technology employed by EchoMark specializes in detecting potential insider threats. By utilizing advanced natural language analysis and copy/paste detection, the solution is capable of swiftly identifying suspicious behavior. EchoMark claims that its solution maintains an accuracy rate close to 100%, even in cases where documents have been manipulated. This eliminates the need for prolonged internal investigations and empowers organizations to proactively prevent future breaches.

The flexibility of EchoMark’s solution is also emphasized, with customizable settings that cater to different cohorts, use cases, and user requirements. By offering tailored options, the software promotes a sense of internal stewardship and trust among employees, fostering transparency within the organization.

Troy Batterberry, the CEO and founder of EchoMark and former corporate VP of Microsoft Teams, explained that their technology acts as a “digital thumbprint” on every piece of communication, whether it be an email or a document. The incorporation of invisible watermarking technology ensures that every communication is uniquely identifiable and traceable, enabling organizations to identify any potential insider threats quickly.

Insider threats have become a growing concern for businesses in recent years. These threats often involve individuals within an organization who have access to sensitive information and may misuse or intentionally leak it. Such actions can result in significant financial losses, reputational damage, and legal consequences for affected companies. Therefore, having effective measures in place to detect and prevent insider threats is crucial for maintaining the security of sensitive data.

EchoMark’s AI-powered solution offers a promising approach to addressing this issue. By leveraging sophisticated technology, the software successfully identifies potential insider threats and facilitates prompt action. This not only saves time and resources by avoiding lengthy investigations but also helps organizations proactively safeguard their data and prevent future breaches.

As organizations increasingly embrace digital transformation and rely on digital communication channels, the need for robust security measures becomes more pressing. EchoMark’s release of its AI-driven solution signifies a step forward in protecting private communications and mitigating insider security risks. With its seamless integration, ease of deployment, and accurate threat detection capabilities, EchoMark aims to assist businesses in safeguarding their valuable information and maintaining the trust of their stakeholders.

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