ZeroFox, a leading external cybersecurity company, is helping organizations protect themselves against digital threats that occur outside their network systems and devices. By focusing on digital platforms beyond their perimeters, organizations can detect, expose, and disrupt these external threats before they turn into breaches.
ZeroFox provides full-spectrum external threat intelligence, protection, and response solutions to safeguard businesses and individuals from digital risks and attacks. Their platform utilizes diverse data sources and advanced artificial intelligence-driven analysis to monitor and mitigate risks related to social media impersonation, account hijacking, phishing, brand impersonation, fraud, compromised credentials, and other malicious activities.
According to ZeroFox’s 2023 Brand Protection Report, there has been a significant increase in brand threats related to fraud, scams, piracy, and impersonations. Verified alerts for these brand threats have increased by 35% quarter-over-quarter across the ZeroFox customer base, with a nearly 20% increase in brand-related impersonations. Additionally, there has been a 26% increase in fraudulent activity tied to brands, including a rise of over 50% in fraudulent job postings. Furthermore, spoofed domains increased by nearly 20% in the second quarter of 2023, with one-third of them tied to phishing campaigns. Key personnel and corporate social media impersonation accounts have also seen a 22% increase, with profiles using a biography, name, and image to legitimize themselves increasing by 35%.
AJ Nash, VP & Distinguished Fellow of Intelligence at ZeroFox, emphasized the importance of monitoring and securing the ever-evolving digital landscape. He mentioned that between the first and second quarters of 2023, ZeroFox’s cybersecurity researchers reported a 164% increase in verified threats against brands. This alarming increase highlights the need for organizations to proactively protect themselves against domain and social media-based threats to maintain a positive brand reputation and customer trust.
ZeroFox has received recognition for its industry-leading solutions. The company was named to Enterprise Security Tech’s 2023 Cyber Top 20 awards list and recognized as a technology leader in the 2023 Quadrant SPARK Matrix for Digital Risk Protection. ZeroFox was also the first and only cybersecurity company to go public in 2022.
In terms of innovations and achievements, ZeroFox has made several key announcements. In April 2023, the company announced a partnership with Google Cloud to disrupt phishing campaigns and help warn users of malicious URLs and fake websites. In the same month, ZeroFox completed the acquisition of LookingGlass Cyber Solutions, Inc., enhancing its attack surface management and intelligence capabilities. Moreover, ZeroFox announced plans to enhance its external cybersecurity platform with the power of generative AI through FoxGPT, a large language model that optimizes intelligence collection and analysis for more accurate external threat discovery. Additionally, ZeroFox announced enhancements to its Enterprise Executive, Employee, and Identity Protection solutions, which aim to safeguard executives from cyber and physical security threats. The company also improved its Physical Security Intelligence offering with an interactive mapping tool to enhance visualization and situational awareness of key physical security incidents.
Päivi Kalske, Head of Corporate Social Media at Nokia, praised ZeroFox for its impact on protecting the online Nokia brand experience. She mentioned that the company has taken down numerous impersonations over the years, ensuring that followers know that the Nokia channels they engage with are trusted, verified, and brand compliant. ZeroFox’s real-time alerts for critical impersonations have helped Nokia take fast action and process takedowns more effectively and efficiently.
ZeroFox continues to protect organizations beyond their perimeter with their range of solutions, from threat intelligence to brand and domain protection to rapid response. To learn more, visit their website at https://www.zerofox.com/.
About the Author:
Gary Miliefsky, an internationally recognized cybersecurity expert, bestselling author, and keynote speaker, is the Founder of Cyber Defense Magazine. He has served on the National Information Security Group and the OVAL advisory board of MITRE responsible for the CVE Program. With his expertise and experience, Miliefsky continues to contribute to the field of cybersecurity. Visit Gary online at https://www.cyberdefensemagazine.com/.