Somos Inc., has recently introduced SomosID™, a revolutionary IoT identity management service aimed at providing greater visibility into the activities and management of IoT assets. With digital transformation persisting at a rapid pace, the use of IoT devices has become increasingly prevalent among organizations looking to streamline their operations through automation. However, this progress has also opened the door to damaging cybersecurity attacks, with IoT devices serving as vulnerable entry points for malicious activities online.
According to recent data, IoT devices account for 8% of fixed broadband network infections, yet they represent 88% of all attack traffic and over 40% of all DDoS incidents, affecting millions of users on a daily basis. The lack of transparency surrounding IoT devices and the people who manage them has left organizations vulnerable to various threats, with traditional perimeter security measures proving inadequate in safeguarding IoT-related risks. With IoT devices often having direct access to core enterprise systems, compromised devices can be exploited by malicious actors to breach organizational networks, leading to costly and harmful breaches.
In response to these significant potential risks, SomosID is being positioned as a comprehensive IoT asset registry management solution, offering transparency to IoT asset owners and fostering trust in their IoT ecosystem. The solution provides the tools needed to track an IoT asset’s identity and technical attributes, including hardware and software bill of materials, related certifications, and vulnerabilities. This data is maintained through all lifecycle events, such as updates, new vulnerability alerts, suspensions, reactivations, transfers of ownership, and end-of-life, in order to provide owners with clear visibility into the current state of their assets.
“The growth of IoT technologies has undeniably improved efficiency across numerous industries. With that, however, it has also significantly expanded the attack surface for cyber criminals,” stated Sri Ramachandran, SVP & Chief Technology Officer at Somos. “SomosID is not just a solution; it is a paradigm shift in how IoT security is realized and implemented. By providing a detailed inventory of IoT assets and real-time vulnerability notifications, SomosID empowers owners to secure and manage their IoT assets with confidence.”
SomosID aims to set a new standard in trusted IoT asset management, offering unparalleled transparency and enhanced monitoring to provide owners with the most comprehensive visibility into the state and vulnerabilities of their IoT assets. To learn more about SomosID or to schedule a demo, interested parties can visit www.somos.com/iot or contact Somos directly at iot@somos.com.
In Summary, Somos, Inc. is a global, trusted source of phone number administration, routing data, identity verification, and identity management services for the telecommunications ecosystem. The introduction of SomosID is a testament to the company’s commitment to enabling enterprises to communicate in an environment of greater trust and convenience. Through a collaborative approach and a global portfolio of products and services, Somos aims to ensure trust in an increasingly digital world.
