In 2024, the cybersecurity landscape is expected to face even more intense and complex threats, as highlighted by WatchGuard’s Threat Lab research team. With the ongoing cybersecurity skills shortage, the importance of Managed Service Providers (MSPs), unified security, and automated platforms to protect organizations from cyberattacks cannot be overstated.
One of the key predictions for 2024 involves the rise of AI-driven spear phishing tools being sold on the dark web. Spear phishing, a tactic used by cybercriminals to breach networks, is set to become more automated with the use of AI and machine learning. As threats become more sophisticated, attackers are expected to leverage AI to streamline the process of targeting victims and launching successful attacks.
Another prediction focuses on the increase in AI-based voice phishing (vishing) attacks in 2024. Vishing has seen a significant rise in recent years, with scammers impersonating reputable entities to manipulate victims into divulging sensitive information or making financial transactions. With the advancement of deepfake audio technology and large language models, cybercriminals are expected to enhance the scale and efficiency of vishing attacks, potentially eliminating the need for human interaction in these scams.
In response to the growing cybersecurity challenges, Managed Service Providers (MSPs) are projected to double down on security services by leveraging automated platforms. The global shortage of cybersecurity professionals and the increasing burnout rate among security experts have created a demand for outsourced security services. MSPs are expected to expand their offerings in managed detection and response (MDR) and security operations center (SOC) services, supported by unified security platforms with advanced automation capabilities.
As these cybersecurity predictions materialize in 2024, organizations are urged to stay vigilant and invest in robust cybersecurity solutions to safeguard their data and assets. By staying informed about emerging threat trends and adopting proactive security measures, companies can mitigate the risks posed by cyber threats and protect their business and customers from potential breaches.
For more insights on the evolving cybersecurity landscape and proactive security techniques, individuals can refer to WatchGuard’s complete list of 2024 Cybersecurity Predictions and accompanying resources. By staying ahead of the curve and implementing effective security strategies, organizations can better defend against the ever-evolving threat landscape in the digital age.

